SEO Mistakes You Should Stay Away From In 2014" data-count="horizontal" data-via="blurbpoint" >

Google algo­rithm changes in recent times have meant that busi­nesses that had good SEO strate­gies have ben­e­fited while oth­ers have borne the brunt. It has also made it clear that if you stay away from the pit­falls of SEO then you can actu­ally boost your site’s vis­i­bil­ity and not have to worry about the next update from Google. Stop pay­ing for links It is now impor­tant to search engines that you build your links nat­u­rally rather …

Most com­pa­nies are aware that they must pro­mote their project or orga­ni­za­tion on the web to gain more sales and increase vis­i­bil­ity. The more expo­sure a com­pany has, the more sales they are likely to make. Here are some tips to help you increase your sales and get peo­ple talk­ing about you. Define Your Audi­ence Though this can some­times be a dif­fi­cult task, you must define your audi­ence and deter­mine who you want to reach. Who …

When it comes to small busi­nesses, web­sites are very impor­tant for the pur­poses of mar­ket­ing and brand­ing. If a web­site is designed in an incor­rect way, it will not only lead to loss of money that was invested, but will also dimin­ish the poten­tial rev­enue that could be achieved. So, the impor­tance of a well-designed and func­tional web­site can­not be empha­sized enough. How­ever, there are some com­mon mis­takes that busi­ness own­ers usu­ally make while designing …

Any PPC com­pany will tell you that Google Ana­lyt­ics is a sophis­ti­cated tool that allows insights into web­site traf­fic and the poten­tial of online mar­ket­ing. It pro­vides you with detailed infor­ma­tion on how users find your site, what do they do there, how long they stay there, how many gets con­verted, the bounce back rate and so on. It gen­er­ates detailed sta­tis­tics about the users who visit your site along with suit­able, pow­er­ful and easy-to-use …

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Fol­low­ing Google’s recent Panda and Pen­guin updates which tar­geted web­sites using poor con­tent and link­ing build­ing, over opti­mi­sa­tion and exces­sive key­words; numer­ous web­sites are now try­ing to deter­mine the bound­aries of what may be con­sid­ered to be too much SEO. Luck­ily find­ing this answer doesn’t have to be dif­fi­cult. Accord­ing to SEO experts, what Google deems to be over opti­mi­sa­tion is: key­word stuff­ing, link­ing aggres­sively to poor qual­ity web­sites which are not rel­e­vant to your own …

Dif­fer­ences between a Reg­u­lar Site and E-Commerce By now, your busi­ness is thriv­ing locally and your cus­tomers keep com­ing back for more. The com­pe­ti­tion is start­ing to get scared and real­ize that they have a real bully on their hands. Your prof­its are as high as they have ever been. So by now you are ready to tap into another mar­ket and show every­body who is boss. Cus­tomers on the other side of the country …

If you are con­sid­er­ing gen­er­at­ing sales for an online busi­ness there are many dif­fer­ent options that you can choose to increase the poten­tial sales that you might have. The best way that you need to think about adver­tis­ing is to draw more traf­fic to your site, the greater the site traf­fic the more poten­tial cus­tomers that you will have. Focus­ing your adver­tis­ing in a more stream­lined man­ner is impor­tant; this makes the most of your …

Social media is one of the best link build­ing strate­gies today. It acts as the promi­nent source to gen­er­ate excel­lent links through the inter­ac­tion of peo­ple with each other. This is a pow­er­ful tool which has turned out as an ulti­mate hub of mar­ket­ing and pro­mo­tion, other than just chit chat. Social media pro­vides a great plat­form for the pub­lic­ity of any busi­ness, cam­paign or com­mu­nity. It con­sists of var­i­ous social com­mu­nity sites, which help …

Word­Press is a widely used Con­tent Man­age­ment Sys­tem (CMS) cur­rently. You will find most blogs over the Inter­net which is cre­ated on Word­Press. It is a wrong per­cep­tion that Word­Press is only meant for blog­ging. In fact, it could be used to cre­ate and man­age a num­ber of web­sites for online shop­ping, gam­ing, var­i­ous busi­nesses and many oth­ers. Let’s have a look at some of the coolest fea­tures of Word­Press: Friends with SEO Word­Press is …

If you have cre­ated a con­tent, it needs to be pro­moted method­i­cally. The only pur­pose of writ­ing a 400+ words arti­cle is to drive traf­fic to your web­site. This is where the method of Arti­cle Mar­ket­ing comes in. More the traf­fic needed for your web site, the more arti­cles you need to write. Arti­cles should be unique. Short arti­cles are pro­moted through the Inter­net with the niche of busi­ness, prod­uct, or ser­vices which your company …